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Meet Your Mugsy Jeans

Mugsy Jeans Slim Fit Jeans For Men launch styles photoshoot
♫♫ Can't nobody take my pride...can't nobody hold me down, ohh no... ♫♫

First, our Instagram followers came up with the names for our four launch styles. Then, one of you randomly submitted personalities for each of them.

They were so incredible, we had to personify them.

So we called four of our coolest buddies to play the roles. But they were all busy.

So then we reached out to all of our friends and took pretty much anyone that was willing, and BOOM, just like that, we had our guys.

One of them showed up with a rubber chicken. We knew then that we were in for something magical.

In one ridiculous afternoon with a camera, here's what we came up with:

Introducing...The Squid Ink's

You’re the mysterious type. One to casually retreat to the shadows. You’re the sort who doesn’t respond to a text or email planning an event. Rather, you just show up. All elusive and shit. Black jeans, dark shirt half-tucked. You smell of the forest, with hints of tobacco and whiskey. On the rocks. You’re enigmatic, a tough nut to crack. Just when someone’s getting close, next thing you know, smoke screen and you vanish—just like squid ink.
 
Mugsy Jeans Slim Fit Jeans For Men Black Stretch DenimThe Squid Ink's - Perfect for perching over tunnels...or not. 
 
Mugsy Jeans Slim Fit Jeans For Men Black Stretch Denim Lifestyle PIcture
Sorry ladies, he's taken.
 

Introducing...The Jefe's

…AKA, Boss. The chief. People don’t question you because they know you run the show. And running the show means you know how to make an entrance. Gin martini with two olives in hand. Your walk-out song: “Harvester of Sorrow.” Try to not fear someone whose counterpart is Metallica and enters any room with doves flying out from around him. Yes, picture it. It’s probably in slow motion. It’s in slow motion because you intended it to be in slow motion. Cue Bane voice: “Do you feel in charge?”
 
Mugsy Jeans Raw USA Cone Selvage Lifestyle Photo
"Look at all of this...all this is mine."
 
Mugsy Jeans Raw USA Cone Selvage Photoshoot
Literally everyone is ignoring him.
 

Introducing...The Blues Traveler's

You are the definition of smooth. Standing in the corner of a bar, back against the wall, left hand in the front pocket, right hand clutching a craft beer. Staking claim on your land, observing coolly the scene unfolding in front of you. Subtlety is the name of your game. While maintaining calm and collected, you let the entertainment come to you. Like a true rock star. You might be quiet, but you, better than anyone else, know that less is more. One phrase, one hook and you’re out the door with the best-looking broad in the room. Because you know…the hook brings you back.
 
Mugsy Jeans Slim Fit Jeans For Men Italian Denim Photo
He doesn't even drink coffee.
 
 Mugsy Jeans Slim Fit Jeans For Men Italian Denim Lifestyle Photo
He doesn't even own A car, let alone THIS car.
 

Introducing...The You're My Boy Blue's

You are America. You drink Bud Heavy while barbecuing. You sweat like a man. You make it a priority to toss the football come first falling autumn leaf. You probably own Polo shirts in multiple shades of blue. And pink. You’ve got it all: smarts, looks, but most of all, you’re pretty ridiculous. Jeans and no shirt? Sure. You flaunt it while wakeboarding or dirt biking or playing lacrosse. You’re no dust in the wind; you are the wind. And that wind smells like America.
 
 Mugsy Jeans Slim Fit Jeans For Men with Stretch Photo
"What might be more American than me? A nude George Washington wearing an American flag as a cape and flying on a bald eagle's back on the fourth of July. Maybe."
 
Mugsy Jeans Slim Fit Jeans For Men being active
Almost there...just a few more dozen yards to the top.
 

Mugsy Jeans Slim Fit Jeans For Men launch styles photo
"HI-YA!!!"

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